At the Meet Global MICE Congress (MGMC) 2025 in Moscow, India emerged as a key and dynamic participant, underscoring its growing influence in the global business events and tourism sector. The third edition of the congress drew over 2,500 delegates from 37 countries, featured more than 8,000 business meetings, and saw strong Indian representation with roughly 25 % of hosted buyers coming from India. The event highlighted Moscow’s rising profile as a centre for business tourism and MICE (Meetings, Incentives, Conferences, Exhibitions), and offered a platform for industry collaboration, partnerships and trend discussions across the BRICS and Global South markets.

